How To Spot A Fake Wand Vibrator? TIPS From A Sex Toy Tester!

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On February 12, 2026

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They say that imitation is the sincerest form of flattery, so the Magic Wand should have a swelled head by now because there are plenty of counterfeit Magic Wands floating around out there — and we don’t just mean look-alike products created and sold by competitors. There are wands that claim to be the OG Magic Wand but are produced by who-knows-where by who-knows-who, which means that they are not held to the same quality and safety standards as the Magic Wands that we all know and love.

So how do you know whether you’re getting the real thing or a sad knockoff? Our founding sexologist and expert sex toy tester, Sandra Larson, shares her experience and wisdom below.

Key Takeaways

We’ll talk in detail about each of these tells, but look for:

Packaging: High-end products give you a high-end experience from start to finish, and that includes the box and packaging. Authentic Magic Wands are securely packaged in a heavy blue-and-white cardboard box with prominent Magic Wand branding; fakes skimp on the exterior and interior packaging.
Power Cord: This is a quick and easy tell. A genuine Magic Wand comes with a sturdy, durable power cord that is approximately 6’ long. A knockoff may have a shorter or flimsier cord, which is definitely a safety issue.
Vibration: This seems obvious, but turn the Magic Wand on and see how it reacts. Real Magic Wands roar into action with strong, deep, rumbly vibrations. Imitators are likely to be weak and buzzy.
Branding: Authentic Magic Wands are produced by Vibratex, and the branding is prominent on the packaging. Make sure to look for the Vibratex logo, the Intertek certification mark, and the words “Magic Wand Original” in bold letters.
Price: Good things don’t come cheap, and a real Magic Wand is no exception to this rule. The original corded Magic Wand is listed at $65 to $70 at authorized retailers. Smaller models cost less, fancier ones cost more, but a suspiciously low price is a clue that you might not be looking at the real thing.
Weight and Feel: Genuine Magic Wands feel heavy in your hands. The original corded model weighs in at a little over 1.2 pounds. It’s heavy in part because it’s made with high-quality materials, so it should feel solid and not flimsy.

The Details That Matter

1. Packaging

You may be able to tell a knockoff Magic Wand from the real thing even before you take it out of the box. Magic Wands produced at the Vibratex factory are carefully packed in heavy, high-quality cardboard boxes. The interior packaging holds the wand securely so that it doesn’t move or shift in transit, which protects the delicate electronics as well as the finish of the wand.

As you can see in the image above, the box of an authentic Magic Wand will be a vibrant blue and white with a prominent logo and Vibratex branding. The printing will be clear and the colors will be true. A fake could look like it was created on a cheap inkjet printer, and the logo and other details will not have crisp edges.

A genuine Magic Wand product will also have product information, including features and specifications, printed on the box and in a user manual inside the box. Counterfeiters may use one “Magic Wand” box for all their (fake) products, so the box will not specify the model or features.

2. Power Cord

An authentic Magic Wand massager is equipped with a six-foot-long, heavy-duty power cord — and we know that’s not overkill, because some of us ask a lot from our Magic Wands. This is also a safety issue, because we do not want the cord to fray even if it encounters twists and turns in the line of duty.

You should expect the power cord to be of the same high quality as the other components of this sex toy. If you see a short, thin, twisty cable with a flimsy connector, you have good reason to believe that you are looking at a counterfeit product.

3. Vibration

This belongs in the “if you know, you know” category. Anyone who is familiar with the Magic Wand knows that it produces deep, rumbly, powerful vibrations. The original Magic Wand operates at 5,000 to 6,000 RPM. This is comparable to a circular saw, and the all-knowing Google tells us that “for passenger cars, 5,000 RPM indicates a high-revving, high-effort state often used for acceleration or merging.” If your vibrator does not act like it’s trying to pass on the left, it may not be an authentic Magic Wand.

Also, the head of a real Magic Wand has black electrical tape underneath the silicone head. Imitators often use cheap plastic, which is one of the reasons why they feel buzzy instead of rumbly.

4. Branding

Here’s a little history. Hitachi introduced the Magic Wand as a muscle massager in 1968, but it soon took on a life of its own:

Masturbation maven Betty Dodson recommended the Magic Wand to women in her workshops.
In 1979, the Journal of Consulting and Clinical Psychology published a study that found that the use of the Magic Wand was the best method for women to achieve orgasm.
The Magic Wand was featured on Sex And The City in 2002.
In 2008, the Scientific World Journal published research that found that 93% of 500 chronically anorgasmic women could reach orgasm using the Magic Wand.

However, in 2013, Hitachi decided that it did not want to be known as a sex toy manufacturer. Their U.S. distributor, Vibratex, made a deal to continue selling the Magic Wand under their brand, and it became known as the “Original Magic Wand” or “Magic Wand Original.”

So, an authentic Magic Wand will proudly feature Vibratex branding. Look for the Magic Wand’s blue-and-white color scheme, the Vibratex brand logo, the Intertek certification, and a serial number on the box. Although some people still refer to the Magic Wand as “a Hitachi,” it hasn’t been produced by Hitachi for well over a decade so any Hitachi branding betrays the product as a fake.

5. Price

Everybody loves a bargain — and we do too! — but if a Magic Wand’s price tag looks too good to be true, it probably is. The Magic Wand is a premium product and its price reflects that. The Magic Wand Original typically sells for $65 to $70 at authorized retailers. The Micro and Mini versions cost less. The rechargeable Magic Wand is more expensive, as are the Plus and waterproof models. You may also find bundles with added accessories and added price.

Under $50: If you see a Magic Wand listed at a price under $50, you should be suspicious. Magic Wands are extremely popular and retailers do not need to slash prices to move their inventory. It is likely a fake. (You can fairly find Micro and Mini wands in this price range, though.)
$50 to $65: Magic Wands listed in this price range may be refurbished. Vibratex does sell factory-refurbished Magic Wands and offers a one-year warranty on them. Decide if you are comfortable with a refurbished sex toy and do your due diligence. But if the retailer is claiming that a product at this price is brand-new, it may not be legitimate.
$65 and up: This is what Original Magic Wands cost (and Plus, rechargeable, and waterproof wands cost more). A high price doesn’t automatically mean a reputable retailer, of course, but it’s one more box that you can check off.

Note: Some of our favorite sex toy retailers send out discount codes on a regular basis. If you are lucky enough to have one of these when you are shopping for your Magic Wand, you can take advantage of it without worrying. We’re talking about list prices here, not special promotions funded by the retailer.

6. Weight and Feel

The Magic Wand is a solid, well-made piece of machinery. The original weighs in at around 1.2 pounds, mostly due to the metal in the motor and the high-density plastics and vinyl that make up the body.

In a real Magic Wand, the body is crafted from phthalate-free, hypoallergenic white plastic. A flexible blue neck joins the massage head to the body, and the head is covered in thick white vinyl. The rechargeable version has a soft-touch silicone head. Again, the materials in an authentic Magic Wand are weighty and feel good in the hand.

Where to Buy Authentic Magic Wands

We’ve explained how to make sure that your Magic Wand is the real thing, but probably the best way to do this is to buy from established and reputable retailers. They have the contacts to obtain genuine Magic Wand vibrators straight from the source, and they don’t want to jeopardize their relationships with their suppliers or their customers.

There are plenty of reasons why it’s not a great idea to buy personal electronics from strangers on marketplace platforms, and the authenticity of the product is just one of them. Authorized retailers offer warranties and can answer your questions; also, you can count on them for speedy and discreet shipping.

Sex toy superstores like Lovehoney and Shevibe are great places to shop for Magic Wands or any other wand vibrators. You can also check out our main article about wand vibrators for more information.

Happy vibing!

Sandra

Sandra studied nursing and sexual health and is named one of the world’s top 50 sexologists. She founded My Sex Toy Guide in 2016, where she and a team of experts write about relationships, LGBTQ topics, and other sexuality issues. She has been featured in Men’s Health, Wedding Wire, InsideHook, ThriveGlobal, and more.
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